Google Adwords & Search Advertising

Turn searches into sales for your business.

Based on keyword search, the Crosshair digital advertising strategists will create targeted ads that will appear at the top of Google search results. Ads can be customized to showcase reviews, business location, contact information, and more.

This is a fully managed service, so Crosshair will do all the heavy lifting for you.

We use industry-leading technologies including:

  • Automated bid & budget management, which uses market-leading algorithms designed to help maximize your client’s return on their ad spend.
  • Instant alerts combined with daily URL testing, to help us understand when we have errors and at-risk campaigns.
  • A global estimator tool, which combines our proprietary technology with Google’s to provide clearer estimates.
  • Google Analytics integration with UTM tags, which automatically helps us optimize your client’s campaigns over periods of time.

We also take advantage of Google’s library of extensions to maximize conversions.

  • Click-to-Call Extension: adds a call button next to the search result, driving qualified phone call leads directly to your client.
  • Review Extension: showcase reviews your client has received throughout the web, influencing new customers to trust their business.
  • Location Extension: make it easy for your client’s customers get directions to their business.

Ready to have our team maximize your Google Ads Search results? Contact us to learn more.

Marketing is like drinking water from a fire hydrant. Jeff was the infrastructure that helped control and guide the chaos so I could easily turn on my facet and just have a glass of water. There is so much information, variety of directions, and emotion in trying to market your own business. Jeff helped navigate me though the misconceptions, develop systems to streamline marketing, and understand what the consumer wants, while educating me in the process.
Casey BaczewskiSouth Burlington Physical Therapy
I met Jeff Pierce in BNI and was impressed with his focus and approach to marketing. I engaged his services and have been working with him for several years now. Jeff is creative, focused, and direct. He helps me get the most of my marketing budget and continually builds for the future. I highly recommend Jeff and Crosshair Communications for any firm serious about a long term marketing plan.
David RoseRose Computer Technology Services
“After starting our company and having no meaningful data on internet traffic to our website and our overall online presence, we consulted with Jeff Pierce of Crosshair, to complete an in-depth analysis of our internet presence and traffic to our website. After the evaluation was performed, and the recommended changes made, our internet presence drastically increased as did the traffic to our website. The changes that Jeff facilitated for our website, search rankings and on-line presence were performed quickly and generated almost immediate results. His knowledge of internet presence and his marketing strategies are top notch and he is a pleasure to work with. I would highly recommend Jeff Pierce and Crosshair for your business marketing and website needs.”
Jason BarnardBarnard & Gervais, LLC
“Jeff and the Crosshair crew made me a beautiful website! Jeff assisted me in branding my counseling practice beginning with developing a logo that accurately represented who we are. He has been very responsive to various requests I have had to improve and/or add to my existing website. Additionally, he is extremely knowledgeable about ways to reach our intended audience. I highly recommend Crosshair for your marketing needs.”
Beverly Allen, MA, LADCFounder, Insight Counseling, LLC
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